This 8-week course is available to practitioners internationally, and will take your issues management smarts to world’s best practice
Self-paced learning, interactive group webinars and syndicate group work
Developed for practitioners managing issues in their organisations, as well for those who want to strengthen markedly their issues management capability
Centre for Corporate Public Affairs certificate on completion
Access to the latest research, and international best practice, and will explore corporate issues management frameworks, tools, systems, modus operandi, and measurement.
An overview of the issues management process and its objectives; formal and informal models; issues life cycles and early issues identification.
Issues framing (naming, blaming, claiming); arena choice and agenda setting; advanced issues management practice; the role of stakeholder engagement in effective issues management; and measurement and reporting.
Examination of, and practical examples of issues management plans, how to form issues management teams and assign responsibilities and accountabilities, cooperation with line managers and other management functions in corporations, and in coalitions of entities forged to manage a significant issue.
Effective management of issues to avoid crises will be explored also.
The course is conducted over eight weeks, and will commence in the week beginning 31 July and end week of 18 September. Delivered via the Centre’s online learning platform, the course comprises:
The syndicate group work as part of the course is self-managed by participants in each of those groups. You will be assigned a case study on which to work, and you and your fellow syndicate group members will need to work through that case study, and present your group work, during the course’s Week 7 webinar.
The webinars and syndicate group sessions will be scheduled before the course begins, and the Centre will work to ensure that participants across time zones are able to participate fully in live webinars and syndicate group work via our video learning platform.
Webinars will be recorded for participants who may not be able to attend at the time they are scheduled live.
Registration fee: A$2500 Centre-members, A$2800 non-members.
Insights into contemporary issues management approaches, good and best practices, and case studies of best practice.
Understanding of the spectrum of issues management frameworks and systems.
Understanding the issues management lifecycle and what tools and approaches are most suited to be applied in each phase of that lifecycle.
Concepts and tools for decision makers. Understanding the nine essential issues management tools and checklist.
Strategies for mitigating reputation risk through issues management; Learnings from corporations actively managing issues.
Best practice in forming issues management teams and engaging stakeholders to effectively manage significant issues; Best practice issues management tools.
The course and its sessions are held under the Chatham House Rule to promote robust and quality peer-to-peer interaction.
This is an accredited Centre for Corporate Public Affairs program, which upon completion earns the practitioner fifteen professional development credit points, and certification that the module has been completed.
The registration fee is A$2500 Centre-members, and A$2800 non-members.