Disney’s CEO Gets Why Employees Want Their Bosses to Be More Political

Rachel Gutman, The Atlantic, Wednesday 25th September, 2019, 25 September 2019
Walt Disney Company chairman and CEO, Bob Iger says the most influential companies in the United States have a duty to effect social change and fill in public policy gaps on behalf of employees. Iger, who considered running in the 2020 Presidential Election said his employees’ trust in the government has dwindled and that they are turning to companies like Disney to act on socio-political issues. “Because they feel that they’ve been failed by other entities, they’re expecting their company to step up,” he said. Disney is one of many companies feeling more pressure from employees. Microsoft, Salesforce, Google and Amazon have all been pressured by their employees in the past year alone to step up their corporate responsibility efforts. Onstage at The Atlantic Festival, Iger declared that “the brand promise of Disney is that we are going to be a good citizen of the world”.

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