Patagonia shows corporate activism is simpler than it looks
Andrea Chang, Los Angeles Times, 09 May 2021Outdoor apparel retailer Patagonia has often found itself as the forefront of corporate activism. The company does not stay silent as part of being risk averse. Instead, it has managed to successfully mix business with activism throughout its 48-year history, its core business selling outdoor clothing is seemingly bolstered by its progressive attitude and, at times, antics. For example…
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