‘Too damaged’: cult fitness brand Peloton urged to fire its CEO and seek sale

Scott Deveau, The Sydney Morning Herald, 25 January 2022

Peloton has received a letter from an activist investor demanding that it fire its CEO and pursue a sale. Blackwells Capital, which has a stake of less than 5 per cent, has called for the departure of CEO and co-founder John Foley. The letter from Blackwells decried the CEO’s leadership, citing failed forecasting and inconsistent strategy, and governance problems such as a lack of financial controls…