Knowledge Centre
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‘Dark art PR’: Amazon uses Twitter army of workers to fight criticism
Jonah Engel Bromwich, Sydney Morning Herald, Tuesday 20th August 2019, 02 August 2019 Amazon employees going by the title of ‘FC Ambassadors’ have been stepping in on Twitter whenever the company’s poor working conditions at its fulfillment centres are mentioned. The ambassadors are supposedly both warehouse workers and public relations representatives as they offer an ‘on-the-ground’ perspective of working for the retail giant....
leadership communications
How our brains decide when to trust
Paul J. Zak, Harvard Business Review, Thursday 18th July 2019, 18 July 2019 Trust is a key enabler of business all around the world. Employees in high-trust companies are more productive, more satisfied with their jobs, put in greater discretionary effort, are less likely to search for new jobs, and are even healthier than those working in low-trust companies. Business with high-levels of trust among their customers are...
leadership communications
How can you succeed in the world of corporate public affairs?
01 April 2019Pamela Catty SFCCPA and Matthew Percival were formally inducted as Senior Fellows of the Centre for Corporate Public Affairs (SFCCPA) at the Centre's 2019 Annual Head of Function and Senior Practitioner Roundtable.
They talk about about their careers in corporate public affairs; the characteristics of...
leadership communications
socio political environment
community relations
In search of the Holy Grail of trust
Centre for Corporate Public Affairs, Vol. 27 No. 1, 15 March 2019 click here to access Vol. 27 no. 1 of the Corporate Public Affairs newsletter
leadership communications
2010 Annual Heads of Function and Senior Practitioner Roundtable
Delivered by the Director of the Public Affairs Council, Doug Pinkham.
socio political environment
public policy
leadership communications
Future leaders: meeting of minds
Allen, Geoff, Vol. 16 No. 1 2006, 01 March 2006Comments on the Future Directions Forum held in February 2006
leadership communications
Book Review: The big end of town: big business and corporate leadership in twentieth century Australia
Eggleston, Peter, Vol. 16 No. 1 2006, 01 March 2006CCPA book review.
public policy
leadership communications
Public affairs management - Mobil’s public affairs leadership council
Vol. 8 No. 3 1998, 01 September 1998
leadership communications